"Deep water" means that the various relationships in the society or the officialdom are complex, which is a rhetorical method of borrowing. Why is medical investment too deep? This statement is self-contradictory in terms of literal understanding, because compared with the old drivers in the financial circle, medical investment practitioners are undoubtedly simple, and the deep-seated medical investment actually refers to the high professional barriers in this industry. It’s hard to understand and understand the meaning without thinking.
The medical industry has a high threshold
Equity investment must be “investing in the futureâ€. The target of investment needs to meet two conditions: 1. It is currently undervalued and the price is reasonable; 2. The future has good growth. In fact, for equity investment, not only medical equity investment, but also hope to find companies that are currently undervalued and have high growth. Only such a company will bring excessive returns to investors in the future.
First, the price is not overvalued, and buying at a reasonable price is a prerequisite for investment. We believe that good projects are relative. Even if the company can develop well in the future, once the price is high, it is difficult to have a good return. We firmly believe that equity investment "only has bad and inexpensive projects, there is no absolute good project." It is especially important to grasp the law of valuation in the medical industry . For example, the valuation of precision medical projects is particularly obvious. We mentioned it in many places in the Eight Questions and Nine Roads.
Second, the project will grow better in the future. This is especially important for equity investments. Because the fund has a duration, if the project does not have good growth or does not have good growth within a certain period of time, it means investment failure. In judging the growth of the project, it is important to have high barriers. This barrier can be a technical barrier, a channel barrier, a scale barrier or something else. Because only projects have higher barriers in the sub-sector, it is not easy to form Red Sea competition in the future.
The medical industry is an industry with extremely high professional barriers, which is determined by the particularities of the medical industry. Barriers include: technical barriers, approval barriers, production barriers and marketing barriers. There is no doubt that medical care is a high-tech barrier industry. From a drug point of view, both pharmacology, efficacy and safety evaluation require professional interpretation. Even the approval of drugs, the interpretation of clinical results and the establishment of marketing channels, it is difficult for non-pharmaceutical industry people to have enough understanding.
Figure: Pathological study complex (indirect pharmacological effects of GLP-1 receptor agonists)
From an investment perspective, medical investment is an area with natural high barriers, and high barrier investment can often bring better investment returns to capital. However, high barriers also hinder the entry of capital. Any investment behavior is a choice of time and energy cost-effectiveness. How much time and patience to study and study this industry is a reflection of the need for each investment institution to invest in medical projects. problem.
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